+44 (0)20 3008 8636

Technical & Online Marketing Manager

REF: VAC-04837
 

Job Description

We currently have an exciting opportunity for Technical & Online Marketing Manager in Corby, Northamptonshire.

The Technical & On-line Marketing Manager will be responsible for the strategic design, implementation, management and monitoring of a range of compelling and cost-effective on-line marketing communication strategies and campaigns.

Specifically, these will be targeted at driving new sales leads, up-selling/cross selling to existing customers and driving brand awareness.

The company has a flexible working policy so this role can be split home/office based.

You must have on-line technical experience updating and managing websites. Experience is essential in using on-line tools  such as HTML/XHTML, CSS, JavaScript within Shopify ecommerce system (products, content, landing pages, promotional vouchers, shipping options, payment process, CMS management, etc.)


Responsibilities:
  • On line optimisation lead, working with others in the team to oversee our optimisation strategy to ensure cost-effective Google campaigns leading to increased traffic and sales.
  • Improve, generate and update website content. Improve the sale success rate through retaining interest of website users
  • Manage website content across multiple websites and ensuring tone of voice and core brand message is unified across all websites
  • Analyse and improve the website positioning and produce bi-weekly SEO/KPI reports
  • Develop IT processes, best practices and tools across the business.
  • Social media lead, working with the team to oversee and implement our strategy to ensure compelling and cost-effective on line social marketing campaigns leading to increased sales and awareness 
  • Manage and oversee the brand strategy on-line, 
  • Manage internal staff and external agencies
  • Support the business across all departments through a ‘can do’ attitude drawing on our Key Performance Indicators (KPI’s)           
  • Oversee the strategic analysis and implementation forming the basis of our on-line marketing approaches, which will also inform our marketing messages

Required Skills

  • 3-5 years of industry or agency experience in Digital Marketing with a proven track record of leading successful on-line optimization campaigns, including for social media (i.e. Facebook, Instagram, Twitter, Linked In, YouTube). You consider yourself a knowledgeable and passionate on-line marketer.
  • Expert knowledge in the latest digital and social media technology/ channels and how to best leverage these to develop online campaigns that successfully increase sales.
  • Excellent project management skills
  • A natural problem solver and out-of-the-box thinker able to join in and develop solutions across the business where required
  • A confident, highly motivated professional who is quick to learn and takes great pride in their work and achieving targets and goals. 
  • Excellent written English and verbal communications is essential 
  • Conscientious, trustworthy and loyal
This is an excellent opportunity so don't delay and apply now!! 

Candidates must be eligible to work in the UK or hold a valid work permit.